Imily Bela Womens Warm Puffer Down Jacket Hooded Winter Casual Lightweight Mid Quilted Coat with Pockets
Check product on TikTok ShopWho's driving sales
About this product
Imily Bela Womens Warm Puffer Down Jacket Hooded Winter
Sales have more than doubled in the past week. The last 7 days account for around two-thirds of its 30-day sales, so this week alone outsold the rest of the month combined.
What changed this week?
Its busiest day accounted for about 16% of its 30-day sales, a one-day spike that often comes from a single video. Its videos earn roughly $30 for every 1,000 views.
Which creators promote Imily Bela Womens Warm?
@mariamamaoftwo, @she_is_she_will and @brittaufr74 lead a group of 13 creators. The top three bring in over 80% of sales, so it leans heavily on a few accounts. The typical creator promoting it has around 20K followers.
Can the surge last?
Across the whole month sales have also roughly doubled, so this jump builds on real momentum rather than a single viral post. The next 7 days will show whether demand holds at this level.
Estimates from RapidTok's tracked TikTok Shop data, updated daily. Last updated 13 Nov 2026.