RapidTok
e.l.f. Squeeze Me Lip Balm Flavor Flashback - Tinted Lip Balm in 5 Nostalgic Flavors for Hydrated, Soft Lips with Sheer Color, Collectible Keychain Charms, Limited Edition, Vegan & Cruelty-Free

e.l.f. Squeeze Me Lip Balm Flavor Flashback - Tinted Lip Balm in 5 Nostalgic Flavors for Hydrated, Soft Lips with Sheer Color, Collectible Keychain Charms, Limited Edition, Vegan & Cruelty-Free

10.3K total sold
4.6 (545)
Check product on TikTok Shop
e.l.f. Cosmetics
e.l.f. Cosmetics
All figures on the right reflect the rolling 30-day period.
Revenue
$53.8K
$1.8K / day
Item Sold
8.5K
283 / day
Avg Price
$6.33
Creators
69
Videos
152

Who's driving sales

Creator
Revenue
Item Sold
Videos
1
@kai_thedogmother
@kai_thedogmother
kai•thedogmother🐾  ·  35.1K followers
$7.5K
1.2K
10
2
@_karina.michelle
@_karina.michelle
Karina Michelle✨ | ATX Creator  ·  45.7K followers
$3.1K
503
7
3
@prettyfinds10
@prettyfinds10
prettyfinds  ·  6.3K followers
$2.0K
317
5
4
@adityamadiraju
@adityamadiraju
adi  ·  2.4M followers
$1.4K
232
1
5
@stephannienatalyr
@stephannienatalyr
Stephannie💖🌸  ·  28.2K followers
$1.1K
165
4
6
@natalietucc
@natalietucc
Natalietucc🍒  ·  31.4K followers
$942
146
4
7
@juliesttsdeals
@juliesttsdeals
Julie Approved 🎯  ·  35.1K followers
$798
124
8
8
@jaxandbrynco
@jaxandbrynco
Alyssa Marie  ·  20.1K followers
$676
104
1

About this product

e.l.f. Squeeze Me Lip Balm Flavor Flashback - Tinted Lip

Demand has cooled: sales have fallen by around two-thirds in the past week. The last 7 days account for just a small slice of its 30-day sales, under half its usual pace.

Why have sales slowed?

The drop isn't explained by a single change, which often points to the trend simply running its course.

Is there still demand for e.l.f. Squeeze Me Lip?

Yes. It has still sold on every single day of the last 90, so there's a steady base of demand even if the peak has passed.

Where does e.l.f. Squeeze Me Lip rank in Skincare?

It ranks #358 in Skincare and #1494 in Beauty & Personal Care by 30-day revenue. This week it has slipped to #730. That's up from #625 over the last 90 days.

Estimates from RapidTok's tracked TikTok Shop data, updated daily. Last updated 13 Nov 2026.

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